In the era of massive import substitution, it's time to turn to domestic goods. Moreover, Russian trademarks have managed to establish themselves outside the country.
Today we offer the top 10 world famous Russian brands. Domestic watches, cars and, of course, automatic machines found their fans all over the planet.
10. Lada
Despite the clearly skeptical attitude of Russians towards their car industry, Lada is quite well known outside the Russian Federation. AvtoVAZ products can be found on the roads of eastern and southern Europe and in some countries of the Middle East.
9. Aeroflot
The largest national carrier is a member of the SkyTeam alliance, which includes airlines from four continents. There are 12 transcontinental and 5 transatlantic flights in the Aeroflot route network; the company is one of the safest in Europe and is recognized by foreign passengers.
8. ABBYY
Even in Russia, not everyone knows that the domestic company developed the most famous text recognition program ABBYY FineReader. The ABBYY brand appeared in 1989 in Moscow. Today, the group includes 14 international companies with 1250 employees, as well as 900 outsourcers. ABBYY software products are used by over 40 million users in 200 countries.
7. Marussia
Sports cars under the Marussia brand were invented by the showman and race car driver Nikolai Fomenko. Unfortunately, the company was liquidated in 2014. But racing cars Marussia for 7 years of the brand began to recognize fans of motorsport, not only in Russia.
6. KamAZ
The legendary Russian trucks are famous all over the world. KamAZ trucks are known for their endurance, unpretentiousness and high carrying capacity. About 15% of the company is owned by Daimler.
5. Kaspersky
One of the best antiviruses is successfully used by both Russian and foreign users. Kaspersky Internet Security enjoys well-deserved popularity, as every year they prove their effectiveness in the fight against advanced developments of malware creators.
4. The Rocket watch
This watch is produced by the country's oldest Petrodvorets watch factory. Watches are presented at Baselworld international exhibitions, and the most famous Russian model Natalia Vodyanova was attracted to the brand’s advertising. The brand is becoming increasingly popular among foreign connoisseurs of quality watches.
3. Gazprom
The undisputed leader in the energy industry is one of the hundred largest global companies. The company has assets in Greece, Turkey, Germany, Austria and dozens of other countries. And thanks to sponsorship at major international events - sports championships, olympiads - the brand is one of the most famous in the international arena.
2. Stolichnaya
In the 1990s, the rights to the brand were registered by businessman Yuri Shefler, whose company Spirits International (SPI), registered in Luxembourg, subsequently produced this famous vodka. And only in 2015, a court in Rotterdam ruled that all rights to the Stolichnaya should soon be returned to the Russian authorities.
1. Kalashnikov
The most famous Kalashnikov assault rifle in the world. In the history of the brand, about 70 million units have been produced. Kalashnikov appears in films, books are written about him, reproduced in computer games. And among the Arab sheikhs, the order of a gilded automatic machine is considered to be a special chic.
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