The best in the world

  • Home
  • Technics
  • Finance
  • Ratings
  • Cars
  • Movie
  • People
  • Home
    • Technics
    • Finance
    • Ratings
    • Cars
    • Movie
    • People

Home Ratings

The most popular online trends of 2017

Share
Pin
Tweet
Send
Share
Send

Mary Meeker, Analyst and Partner at Kleiner Perkins Caufield & Byers Venture Company, introduced annual list of internet trends. It consists of 355 slides and reflects the latest trends in the field of sales of smartphones, the entertainment industry, games, startups, and many other areas, one way or another connected with the World Wide Web.

We offer you the top 7 most interesting online trends of 2017.

7. Smartphones are not very active.

Global smartphone sales growth is slowing. In 2017, sales of the most popular smartphones grew by only 3% compared to last year. But in 2015, this figure was 10%.

6. Games on the rise

There are currently 2.6 billion computer game fans in the world, compared with 100 million in 1995. The lion's share of gaming revenue is still concentrated in Asia, where in 2016 gambling revenue amounted to $ 47 billion (out of $ 100 billion from around the world). The Meeker report calls video games “the most exciting form of social media,” with serious implications for business and cyber sports. The number of female gamers is growing and there is an increase in the average age of the gamer. The appearance of the largest number of players “from 35 and older” was noted in 2010.

5. The popularity of voice control is growing

Speech recognition software and devices, such as Amazon Echo, are gaining in popularity among both ordinary consumers and large companies. In a report by Meeker, Amazon Alexa’s voice assistant rival Google Home has achieved stunning word recognition accuracy. In 2017, this smart column correctly recognized 95% of the words addressed to it.

4. Google and Facebook are fine

Over the top of the list of the most popular Internet trends in 2017, two Internet giants could not stay. While the volumes of virtual advertising continue to grow (and will soon exceed the volumes of advertising on TV), by the end of 2016, most of this growth was recorded by search and social leaders - Google and Facebook. Google’s ad revenue grew 20% in 2016, making it the world's most expensive brand, and Facebook’s 62%. For all other competitors, growth was much more modest, no more than 9% per year.

3. Cloud wars

Amazon Web Services continues to lead the cloud in web services, but Google and Microsoft Azure are on the heels. This market diversification is due to the fact that customers are increasingly striving to “not keep all their eggs in one basket” and not completely depend on one player.

2. Advertising bothers more

About 400 million Internet users in different parts of the world have installed ad blockers. But advertisers do not give up and daily improve their methods with which you can convince a person to buy a product or service.

  • For example, advertisers now need precise targeting and tools to analyze ads.

  • If the advertiser company has data on the user's current location, she tries to use it by offering him those products or services that are relevant for a particular city.

  • Advertising works best based on user-generated content and the content of so-called “opinion leaders,” rather than the efforts of marketers.

  • Thanks to image recognition systems and cameras, advertisers can offer the user a different advertisement, depending on what he is looking at.

1. The number of Internet users is not growing too fast

The growth in the number of Internet users is slowing down worldwide, except for India. In 2016, it amounted to 10%. In total, 3.4 billion people are connected to the Internet.

But in India, a country with a rapidly growing economy, the number of people who have access to the Network last year grew by more than 28%. There are 355 million Internet users in India.

Share
Pin
Tweet
Send
Share
Send

Watch the video: Google Year In Search 2017 (June 2025).

Similar Articles

The most reliable cars of 2018, iSeeCars list
Cars

The most reliable cars of 2018, iSeeCars list

2020
Top 5 most unreliable engines, Car and driver rating
Cars

Top 5 most unreliable engines, Car and driver rating

2020
The best washing machines of 2018, rating by price, quality and reliability
Technics

The best washing machines of 2018, rating by price, quality and reliability

2020

Leave Your Comment

Recommended

Top 10 most unusual monuments

Top 10 most unusual monuments

2020
Best Airports in the World 2018 - Skytrax World Airport Awards 2018

Best Airports in the World 2018 - Skytrax World Airport Awards 2018

2020
Top 7 negative effects (harmful effects) of modern technology

Top 7 negative effects (harmful effects) of modern technology

2020
Top 7 items and products that used to be luxury

Top 7 items and products that used to be luxury

2020

Popular Categories

  • Coronavirus
  • The most in the world
  • Favorite
  • Sport
  • Information and News
  • Cities and countries
  • Books
  • Technics
  • Nature
  • Articles

Recent

The most popular football clubs in Russia 2019

Top 5 most high-profile scandals with Hillary Clinton

The highest statues of the world (list + PHOTOS)

The highest ferris wheels in Russia (top 10)

The largest corrupt officials in the world

2018 Election: List of Russian Presidential Candidates

Actual

10 smallest cars in the world
Cars

10 smallest cars in the world

2020

Undoubtedly, in an urban environment with its high traffic density and eternal problems with parking spaces, a small car is an ideal solution. True, such machines appeared long before the emergence of all these global problems with urban logistics. What does it mean?...

Jokowi supporters try to prevent anti-Jokowi activist from entering Batam

Top 10 dead celebrities who continue to earn millions

2020
Jokowi supporters try to prevent anti-Jokowi activist from entering Batam

Most Popular Cheap Travel Accessories

2020
Jokowi supporters try to prevent anti-Jokowi activist from entering Batam

10 largest economies in the world by 2030

2020
Jokowi supporters try to prevent anti-Jokowi activist from entering Batam

World University Rankings 2020 according to QS World University Rankings

2020

The best in the world

The best in the world.

Recent

  • Top 10 Best Business Books
  • The best photo printers for home, 2016 rating
  • The best cities of Russia for doing business

Popular Categories

  • Medicine
  • Ratings
  • Ratings

© 2025 https://efuc.org

  • Sport
  • Favorite
  • Food and drink
  • Technics
  • Games
  • Cities and countries
  • The most in the world
  • Books
  • Technology Reviews and Tests
  • Tourism

© 2025 https://efuc.org